- Streaming production
- Streaming fundamentals
- Encoding your video
- Choosing production tools
- Distributing your video
- Video tutorials
- Peer review
Let’s face it; there’s no university degree for streaming encoding, so most streaming producers are self-taught. This often means that there are critical knowledge gaps that can result in inefficient workflows, suboptimal quality, bandwidth inefficiencies or unstable or erratic playback.
Jan Ozer has taught video encoding to thousands of production professionals over the last 20 years, in public seminars hosted by Streaming Media Magazine annually in Manhattan, London and Los Angeles, and in custom private workshops for corporations, universities and government agencies.
Custom workshops tailor the content to your specific needs, and are taught using the encoders and other tools actually utilized by your staff. While creating the instructional materials, we review all encoding presets and workflows. This ensures that your staff learns how to produce the optimal quality file most efficiently using their existing toolset.
Training is typically broken into multiple functional topics, usually lasting one to four hours each. Custom handouts are prepared and distributed to all attendees. You can see multiple samples of these handouts below in the public seminars area.
Topics are selected by the client, but often include:
- Producing H.264 for Flash, Mobile devices and HTML5. The most popular module. Introduces attendees to the H.264 and explores H.264-related configuration options presented in the encoder(s) used by the client. Students leave the class understanding how to optimize quality and efficiency with their encoder and whether their existing presets need to be modified. Click here to download a handout from Streaming Media West, 2012.
- Producing for Multiple Screen Delivery. Most producers are starting to produce video for delivery for multiple screens, including desktop, mobile and over the top platforms (OTT) which involves multiple concepts and technologies like the various flavors of adaptive streaming, transmuxing and the differences between app-based and browser-based delivery. In this course, attendees learn the fundamentals necessary to produce the fewest number of streams for delivery to the broadcast number of playback platforms. Click here to download a handout on multiple screen delivery from a talk at Streaming Media East in May, 2013. Click here for more information on Jan Ozer's book, Producing Streaming Video for Multiple Screen Delivery.
- Introduction to Streaming Media. Familiarizes attendees with terms and concepts used in streaming media and how streaming differs from analog, broadcast and disc-based delivery. Explores general encoding concepts like I-, B- and P-frames, constant and variable bitrate encoding, delivery paradigms like streaming vs. progressive download and single file vs. adaptive streaming. Particularly useful to staff with minimal video-related experience or camera operators who are branching into encoding.
- Best Practices of Streaming Media Producers. Prior to the class, we perform a survey of websites relevant to the client, like competitive sites or comparative sites. During the survey, we identify the codecs, resolutions, frame rates, delivery techniques (single vs. adaptive, Flash vs. HTML5), platforms reached (desktop, mobile and OTT) and other practices of these sites, allowing the client to understand how their practices compare.
- Producing Video for the Web. An introductory class to new camera operators, or camera operators who have previously worked exclusively in broadcast. Covers standard topics like setting the scene, lighting, audio, controlling exposure with a view towards optimizing footage for streaming encoding. Particularly useful to production professionals without formal video training. Download a handout from a presentation at Streaming Media West 2011, here.
- Blu-ray Disc Production Workflows. Disc-based production is still important to many producers. This course includes an introduction to Blu-ray, and works through producing Blu-ray compatible content from for Adobe Encore.
- Producing for iOS and Android Delivery. Mobile delivery includes different concepts and technologies than desktop delivery. This course teaches attendees what they need to know to encode for delivery to these platforms.
- Understanding the Final Cut Pro to Compressor Handoff/Encoding with Compressor. Identify the optimal formats and workflows for exporting from FCP 7 or FCPX to Compressor, and explore Compressor's different export options to streamline encoding and deliver optimal quality.
During the initial call, the client identifies the topics to be covered, the available time and the number of attendees. We create an estimate of required course development and on-site days, and present that to the client. We agree on price and schedule the course.
Typically, clients share their current encoding presets (under NDA if necessary) and provide access to their encoder if it's not a tool that we have in-house. Clients may also supply sample clips of representative content so that we can test the presets to determine if they produce optimal quality and bandwidth efficiency. We can also prepare equivalent encodes with competitive tools to assess the output quality of current encoder.
We develop the handouts and deliver them to the client two to three days before the event so they can be distributed to attendees.
To get started, call Jan Ozer at 276-238-9135, or email him at firstname.lastname@example.org.
Streaming Media West, 2013, Hunting Beach, CA, November 19 - 20.
Jan will teach a pre-conference seminar on Producing for Multiple Screen Delivery on November 18. You can download the handout from the seminar held at Streaming Media East, here.
Previous Presentations in 2013:
Streaming Forum, London June 2013
- Implementing HEVC. Click here to download handout.
- Choosing a Cloud Encoder. Click here to download handout.
- Choosing an Enterprise Encoder. Click here to download handout.
- How to Encode for Multiple Screens (1 hour version). Click here to download handout.
Streaming Media East, Manhattan, May 2013
- Encoding for Multiple Screen Delivery (3 hour version). Click here to download handout.
- Choosing an Enterprise Encoder. Click here to download handout.
- Encoding for iDevices. Click here to download handout.
National Association of Broadcasters, Las Vegas, April 2013
- Producing for Multiple Screen Delivery. Click here to download handout.
Connected TV Forum, Moscow, March 2013
- Serving Multiple Screens. Click here to download handout.
Jan Ozer is the chief instructor for the Streaming Learning Center, and he is available for half-day, full-day and multi-day streaming video production and streaming video encoding-related seminars.
Jan is a producer, author and consultant who has been instructing video production related courses since 1993. He's a contributing editor to Streaming Media Magazine, and wrote virtually all of the content available on the Streaming Learning Center website. He's also the author of Producing Streaming Media for Multiple Stream Delivery and its highly regarded predecessor, Video Compression for Flash, Apple Devices and HTML5.